ISC301 Fall @-14

Limitations of e-auctions include all of the following except: A. dynamic pricing B. risk of fraud C. higher order fulfillment costs D. long cycle time

a

________ offer Internet Merchant Accounts, which are special accounts for credit card authorization and payment processing. A. Acquiring banks B. Credit card associations C. Issuing banks D. Payment processing services

a

The overall implementation and use of contactless payment cards has been ________. A. steady B. declining C. slow D. rapid

c

All of the following are correct about market research methods except: A. Markets can be segmented to increase the percentage of responses and to formulate effective marketing strategies that appeal to specific consumer groups. B. Market segmentation is done with the aid of tools such as data modeling and data warehousing. C. It is important first to understand how groups of consumers are classified or segmented. D. Direct mail marketing methods are usually cost-effective.

d

A decision by a judge that may be used as a standard in similar cases that follow is referred to as: A. legal precedent. B. tort. C. common law. D. intellectual property.

A

A disadvantage of online job advertising and recruitment for employers is ________. A. an overload of applicants, both qualified and unqualified B. a significant decrease in the number of qualified applicants C. an increase in the costs of finding candidates D. a huge increase in employee turnover

A

A major purpose of an organizational knowledgebase is to support and allow: A. knowledge sharing. B. responsible blogging. C. organizational capital. D. e-learning.

A

All of the following are characteristics of order fulfillment except: A. B2C fulfillment may be more complex than that of B2B. B. B2B order fulfillment commonly uses business processes management (BPM) software to automate various steps in the process. C. Flexible systems are needed because customers might change an order after the order is sent to the warehouse. D. Customers pressure suppliers to improve the order fulfillment process.

A

Factors that determine whether a first mover succeeds or fails in the EC marketplace include all of the following except: A. the speed of market entry B. the nature of the product C. the size of the opportunity D. whether the company can be the best in the market

A

Which of the following is true about the scope of business ethics? A. The scope of business ethics has expanded to encompass the nature and quality of the relationships with shareholders, customers, business partners, suppliers, the community, environment, and future generations. B. The scope of business ethics has not changed because laws have not changed. C. The scope of business ethics has not changed even though laws have expanded. D. The scope of business ethics has been limited to a company's actions with regard to how it treats employees and obeys laws.

A

Which of the following statement about Web mining is false? A. Web mining uses customer data to infer or predict customer interest in other products or services. B. Web mining explores both Web content and Web usage. C. Usage analysis is derived from clickstream data. D. Web mining refers to the use of data mining techniques for discovering and extracting information from Web documents.

A

E-books can be delivered in all of the following ways except: A. via dedicated reader B. via RFID C. via Web download D. via Web access

B

The primary advantage that e-books offer publishers is: A. the ease of customizing textbooks and trade books. B. the ease of updating books in real-time. C. lower production, marketing, and delivery costs. D. the ability to reach many readers.

C

________ refers to the tendency of customers to stay at Web sites longer and come back more often. A. Loyalty B. High repeat C. Frequent purchase D. Stickiness

D

All of the following are potential drawbacks of e-learning except: A. Knowledge retention is lower than in traditional classrooms. B. Instructors must be retrained. C. The intellectual property of content developers must be protected. D. Assessment issues remain to be resolved.

a

An auction in which there is one buyer and many potential sellers or in which a buyer places an item for bid on an RFQ system and the lowest bid wins is referred to as all of the following except: A. reverse auctions B. bidding auction system C. forward auctions D. tendering system

a

Assurance that stored data has not been modified without authorization and a message that was sent is the same message that was received is referred to as: A. integrity. B. authentication. C. nonrepudiation. D. availability.

a

Assurance that stored data has not been modified without authorization and a message that was sent is the same message that was received is referred to as: A.integrity. B. authentication. C. nonrepudiation. D. availability.

a

Because the rate of change and the level of uncertainty in the marketplace are expected to accelerate, organizations are: A. operating under increasing pressures to produce more products, faster, and with fewer resources. B. unable to react quickly enough to threats and opportunities. C. making fewer decisions and/or decisions less frequently. D. considering less information when making decisions.

a

Benefits of using a third-party hosting company for conducting B2B auctions instead of developing an auction site in-house include all of the following except: A.time-to-market of several weeks B. no hiring costs C. no redeployment of corporate resources D. no need for additional resources such as hardware, bandwidth, or IT personnel

a

Characteristics of the job market and employment placement include all of the following except: A. They are very stable. B. Career portals on corporate Web sites reduce recruitment costs. C. There is an unbalanced supply and demand. D. The job market has essentially moved online.

a

Compared to the traditional job market, the online job market ________. A. tends to be much less expensive B. is usually specialized and local in scope C. has a shorter life cycle D. tends to be less reliable

a

John wants to know if the first edition novel he just purchased through an e-auction is actually a first edition. The auction host helps him locate an expert that will tell him whether the novel is a genuine first edition or a fake. This is an example of: A. authentication. B. integrity. C. certification. D. verification.

a

The Council of Supply Chain Management Professionals defines ________ as "the process of planning, implementing, and controlling the efficient and effective flow and storage of goods, services, and related information from point of origin to point of consumption for the purpose of conforming to customer requirements." A. logistics B. e-logistics C. reverse logistics D. forward logistics

a

The major challenge faced by ________ is the need to index documents from a variety of sources, such as file systems, intranets, document management systems, e-mail, and databases, and then present a consolidated list of relevance-ranked documents. A. enterprise searches B. mobile portals C. intelligent engines D. knowledge portals

a

The success and security of EC depends on the ________ of information and the business Web site. A. confidentiality, integrity, and availability B. quality, reliability, and speed C. authentication, authorization, and nonrepudiation D. encryption, functionality, and privacy

a

The tasks of knowledge management include each of the following except: A. enhancing a knowledge environment in order to conduct more effective knowledge creation, transfer, and use B. managing knowledge as an asset so as to increase the effective use of knowledge assets over time C. creating knowledge repositories where knowledge can be stored and retrieved easily D. enhancing a knowledge environment in order to conduct more effective knowledge creation, transfer, and use

a

Today, many business experts agree with each of the following except: A. Supply chain integration has reduced the intensity of competition in most industries. B. The supply chain needs to be operationally integrated so that inventory activities link seamlessly to manufacturing activities. C. Supply chains from the suppliers' suppliers to the customers' customers should be jointly planned and designed for overall optimality by all of the supply chain partners. D. The insightful way to view contemporary business is that competition exists between or among supply chains rather then individual companies.

a

Which of the following is not a characteristic of the Digital Revolution? A.many business processes expedited by up to 50 percent B. a high rate of obsolescence C. intelligent search agents to help manage information overload D. fraud and other cybercons carried out via the Internet

a

________ is the continuous evaluation of progress toward the organization's strategic goals, resulting in corrective action and, if necessary, strategy reformulation. A. Strategy assessment B. SWOT analysis C. Scenario planning D. Competitor analysis grid

a

A job opening in the Sales Department is posted on the company's intranet by the Human Resources Department. This is an example of ________. A. E2C B. B2E C. B2B D. B2S

b

A(n) ________ is an order-processing technology that allows customers to accumulate items they wish to buy while they continue to shop A. e-fulfillment agent B. electronic shopping cart C. intelligent agent D. mobile portal

b

All of the following are true about product lifecycle management (PLM) except: A. The demand for PLM is limited because it does not apply to products that have short life cycles or are complex. B. PLM is a big step for an organization because it requires integrating different processes and systems. C. PLM can have significant beneficial impacts in cycle time, design reuse, and engineering. D. PLM tools are offered by major IT companies such as SAP and IBM.

b

Benefits of e-procurement over traditional procurement methods include all of the following except: A. streamlining invoice reconciliation and dispute resolution B. increasing the skill requirements and training needs of purchasing agents C. increasing the productivity of purchasing agents D. lowering purchase prices through product standardization, reverse auctions, volume discounts, and consolidation of purchases

b

E-books can be delivered in all of the following ways except: A. via dedicated reader B. via RFID C. via Web download D. via Web access

b

EC and Web site safeguards to minimize exposure to risk of legal actions include all of the following except: A. The company checked backgrounds before entering agreements with third-party vendors. B. The company checked backgrounds of customers before shipping any products. C. The Web site clearly articulates procedures for customers to follow when making returns. D. The Web site clearly posts shipment policies and guarantees.

b

For many firms, presentment and payment processes are all of the following except: A. error-prone B. secure C. costly D. time consuming

b

In a sell-side e-marketplace, a business sells its products and services to other business customers, frequently over its: A. Web service. B. extranet. C. exchange. D. intranet.

b

Most universities use e-learning: A. only when forced by administrators to use it as a way to recruit distant students or reduce costs. B. as a supplementary channel to traditional classrooms. C. exclusively in reaching students who couldn't otherwise attend classes. D. as a total replacement for traditional classrooms.

b

One of the characteristics of Web 2.0 in the travel industry is ________. A. intermediation B. personalization. C. standardization D. segmentation

b

Services provided by infomediaries to marketing managers include all of the following except: A. processing existing data B. community services such as chat rooms and bulletin boards C. analyzing clickstream data D. data mining to produce constructive knowledge

b

The aggregation of suppliers' catalogs on the buyer's server to make it easier to centralize and control all procurement is called a(n): A. buy-side e-marketplace. B. internal procurement marketplace. C. sell-side e-marketplace. D. bartering exchange.

b

The most cost-effective approach to EC security is to develop and implement a strategy that: A. requires digital signatures or digital certificates for all transactions. B. proactively meets regulatory, financial, marketing and operational requirements. C protects against unauthorized transactions and overrides of accounting controls. D. depends on the trust and confidence of customers.

b

The most cost-effective approach to EC security is to develop and implement a strategy that: A. requires digital signatures or digital certificates for all transactions. B. proactively meets regulatory, financial, marketing and operational requirements. C. protects against unauthorized transactions and overrides of accounting controls. D. depends on the trust and confidence of customers.

b

To avoid getting inaccurate information from participants of online surveys, marketers learn about customers by observing their behavior using each of the following except: A. transaction logs that record user activities at a company's Web site B. data mining to analyze clickstream data C. spyware that gathers user information through an Internet connection without the user's knowledge D. cookies that allow a Web site to store data on the user's PC

b

With a bartering exchange, a company submits its surplus to the exchange and receives: A. cash minus a small commission for services. B. points of credit, which the company can then use to buy items that it needs. C. interest payments until it buys something from the exchange. D. an equivalent amount of products or services.

b

________ occurs when B2B eliminates a distributor or a retailer. A. Channel conflict B. Disintermediation C. Collaboration D. Just-in-time delivery

b

A major source of uncertainty in EC is the ________. A. order-taking process B. third-party logistics C. demand forecast D. distribution

c

After four years in business, a magazine publisher decides to add the online distribution of its magazine to its existing traditional publishing business. The company would need to develop a: A. business plan. B. business metric. C. business case. D. business strategy.

c

An advantage of e-checks is that they: A. operate outside the traditional banking industry. B. contain much more information then traditional paper checks. C. fit current business practices, and so require little process reengineering. D. involve simple processing systems.

c

An analytical tool in which a company looks for points of differentiation between competitors and itself is called: A. strategy assessment. B. scenario planning. C. competitor analysis grid. D. SWOT analysis.

c

Benefits of e-auctions to sellers include all of the following except: A. removal of expensive intermediaries B. larger reach and increased revenues C. anonymity D. lower transaction and administrative costs

c

Benefits of warehouse management systems include all of the following except: A. decreasing the incidence of out-of-stocks B. managing receiving C. increasing bullwhip effect D. reducing inventory

c

By enabling sales force employees to record orders in real time, the enterprise would be expected to benefit through each of the following except: A. fewer data entry errors B. lower clerical and administrative overhead C. greater inventory levels D. improved manufacturing and delivery scheduling

c

EC companies will usually separate their B2C orders from their B2B orders because B2C and B2B orders have different: A. marketing processes. B. accounting and financial processes. C. order-fulfillment processes and pricing. D. buying and delivery processes.

c

In e-auctions, near-perfect market information is available about prices, products, current supply and demand, and so on. This feature provides benefits to ________. A. buyers B. sellers C. buyers and sellers D. companies and individuals

c

Once a company knows a consumer's preferences, the company can predict, without asking the consumer directly, what other products or services that consumer might enjoy through: A. active web bugs. B. personalization. C. collaborative filtering. D. spyware.

c

Security functions or characteristics of digital signatures include all of the following except: A. Digital signatures are based on public keys for authenticating the identity of the sender of a message or document. B. A digital signature is the electronic equivalent of a personal signature, which can be forged. C. Digital signatures ensure that the original content of an electronic message or document is unchanged. D. Digital signatures are portable.

c

Software that helps integrate different types of information systems among collaborating companies is called: A. collaborative software. B. browser technology. C. extranet technology. D. middleware.

c

The growth in electronic meeting systems has been driven by all of the following except: A. reductions in the price of the technology B. acceptance of virtual meetings as a respected way of doing business C. lower energy costs D. improvements in supporting technology

c

The most common and traditional form of auctions in which one seller entertains bids from many buyers is referred to as ________. A. tendering system B. bidding auction system C. forward auctions D. reverse auctions

c

The primary advantage that e-books offer publishers is: A. the ease of customizing textbooks and trade books. B. the ease of updating books in real-time. C. lower production, marketing, and delivery costs. D. the ability to reach many readers.

c

Two key factors limiting the use of personalization to more precisely target marketing efforts to individual customers are: A. communication costs and filtering costs. B. matching profiles with product offerings and delivering those offerings. C. privacy and trust issues. D. lack of customer loyalty and service customization costs

c

When prices are negotiated or discounted, as in auctions or stock markets, that pricing mode is called ________. A. negotiation B. pre-shopping C. dynamic pricing D. commodity pricing

c

Which intellectual property law is correctly matched with its protection? A. Trademark law protects discoveries. B. Copyright law protects confidential business information. C. Patent law protects inventions. D. Trade secret law protects creations of the mind.

c

Which of the following is not a characteristic of e-banking? A. saves users time and money B. is increasing peer-to-peer (P2P) online lending C. is more expensive for banks D. is becoming an enabling feature of business growth in the developing world

c

________ is commonly used to broadcast public lectures and e-seminars, promote the work of new or unknown musicians, or broadcast international entertainment activities. A. File sharing B. Podcasting C. Webcasting D. Dynamic publishing

c

________ is the electronic delivery of newspapers, magazines, books, videos, music, and other digitizable information over the Internet. A. A webinar B. Blogging C. Social networking D. Online publishing

c

________ means that the communication and collaboration are done in real time. A. Bi-synchronous B. Multi-synchronous C. Synchronous D. Asynchronous

c

A company's acquisition Web site that uses e-procurement methods such as reverse auctions, negotiations, or group purchasing to overcome the manual searching of e-stores is referred to as ________. A. an intermediary B. desktop procurement method C. aggregated catalog D. buy-side e-marketplace

d

According to the ________ revenue model, customers pay a fixed amount, usually monthly, to receive some type of service. A. affiliate fees B. advertising fees C. transaction fees D. subscription fees

d

All of the following are characteristics of access control except: A. After a user has been identified, the user must be authenticated. B. Access control lists (ACLs) define users' rights, such as what they are allowed to read, view, write, print, copy, delete, execute, modify, or move. C. Access control determines which persons, programs, or machines can legitimately use a network resource and which resources he, she, or it can use. D. All resources need to be considered together to identify the rights of users or categories of users.

d

Benefits of EC to organizations include each of the following except: A. supply chain improvements B. cost reduction C. efficient procurement D. information security

d

Companies use ________ to sell their unneeded assets for quick disposal or to dispose of excess, obsolete, and returned products. A. private auctions B. reverse auctions C. liquidation D. forward auctions

d

How does traditional logistics typically differ from EC logistics? A. Traditional logistic shipments typically are small parcels sent to many customers' homes. B. EC logistics is more predictable because demand is stable and consistent. C. Traditional logistics deals with the movement of large amounts of materials to a few destinations. D. EC logistics deals with the movement of large amounts of materials to a few destinations.

d

Unlike the physical supply chain, inefficiencies characterize the financial supply chains of most companies. Factors that create these inefficiencies include all of the following except: A. cost and errors associated with manual creation and reconciliation of documentation B. disputes arising from inaccurate or missing data C. time required to create, transfer, and process paper documentation D. Too much transparency in inventory and cash positions when goods are in the supply chain

d

Which of the following is true about copyrights? A. In the United States, after work is created and in a tangible form such as through writing or recording, the author can apply for a federal copyright. B. Copyright protection on artistic property such as a movie or music lasts forever, even after the death of the author or creator. C. The Recording Industry Association of America (RIAA) uses lawsuits against universities, but not students, to stamp out rampant music piracy on university campuses. D. The entertainment industry, led primarily by the Motion Picture Association of America (MPAA) and RIAA, is trying technical solutions via the legal system to protect its interests.

d