BCOR 330 Exam 3

Which of the following is an example of data mining that uses both internal and external databases? More than one answer may be selected. A) A manager wants to know what percentage of customers who buy their Product XYZ also buy Product ABC from a competitor.A manager wants to know what percentage of customers who buy their Product XYZ also buy Product ABC from a competitor. B) A sales rep wants to target all gym owners who have not purchased new weightlifting equipment in the last two years.A sales rep wants to target all gym owners who have not purchased new weightlifting equipment in the last two years. C) The CFO wants to know what percentage of managers went over their marketing budget in two of the last three years.The CFO wants to know what percentage of managers went over their marketing budget in two of the last three years. D) A CEO wants to target people who have graduated from college within the last three years who have already opted in to receive marketing emails from their company.

A) A manager wants to know what percentage of customers who buy their Product XYZ also buy Product ABC from a competitor.A manager wants to know what percentage of customers who buy their Product XYZ also buy Product ABC from a competitor. D) A CEO wants to target people who have graduated from college within the last three years who have already opted in to receive marketing emails from their company.

Of the following, select the reasons why up-to-date inventory management systems are highly efficient. More than one answer may be correct. A) Estimates of reordering points are highly accurate. B)Forecasts of order quantity levels are much improved. C)Adherence to Equal Employment Opportunity legislation is stricter D)Average CAMELS ratings have risen substantially.

A) Estimates of reordering points are highly accurate. B)Forecasts of order quantity levels are much improved.

Decision-making management information systems are necessary because A) managers need to be aware of the legal ramifications of their choices. B) labor costs have made outsourcing more efficient. C) managers should be focused on employee welfare rather than decision making. D) the amount of information available far exceeds any manager's ability to use it.

D) the amount of information available far exceeds any manager's ability to use it.

Smaller firms may rely on software packages such Kronos Workforce Ready, BambooHR, PerformancePro for services related to appropriate training. employee evaluation. smart recruiting. fair compensation.

Employee evaluation

During a project, it is determined that some of the necessary equipment will arrive 1 week later than anticipated. In order to keep the project moving, the project manager decides to begin the second step of the project before the first step is completed. During what phase of the project management process would this occur in? A) Initiation Phase B) Planning Phase C) Execution Phase D) Closure Phase

Execution Phase

The third step in business process management provides managers the ability to play the "what-if" game by changing input variables (abstract) decision making. This step is called process monitoring. process design. process execution. process optimization.

Process execution

Which type of business management system is best described as an "off-the-shelf" (OTS) or prepackaged system? a software as a service (SaaS) system a custom cloud-based systemIncorrect an on-premises system a database management system (DBMS)

SaaS

The functions of customer relationship management systems include which three of the following? A) targeting profitable customers B) customizing marketing messaging C) improving pricing decisions D) speeding the supply chains

A) targeting profitable customers B) customizing marketing messaging

What is used to convey meaning from Big Data Analytics to managers who need to make decisions based on this data? Big Data Analytics Data Visualization Data Dashboard Data Science

Data visualization