Ch. 7 Questions

_________ comprises the vast majority of e-commerce by volume. C2C B2C B2E B2B

B2B

_________ facilitate dynamic pricing. Cookies ERPs RFIDs

Cookies

Rakuten is a(n) _________ e-commerce company. Japanese Chinese Indian European

Japanese

_________ occurs when shoppers visit a brick-and-mortar store but then purchase online. Bundling Showrooming Bannering The long tail

Showrooming

An electronic _________ is a collection of individual shops consolidated under one internet address. marketplace storefront auction mall

mall

In ________, manufacturers or retailers sell directly to customers. electronic tendering affiliate marketing online direct marketing viral marketing

online direct marketing

_________ organizations are only online. Brick-and-click Virtual Clicks-and-mortar Brick-and-mortar

virtual

_________ refers to the practice of registering or using domain names for the purpose of profiting from the goodwill or the trademark that belongs to someone else. Domain-squatting Domain-using Cyber-using Cyber-squatting

Cyber-squatting

With ________, customers use the internet to self-configure products or services. group purchasing electronic exchanges bartering online product customization

product customization

In _________ auctions, sellers solicit bids from many potential buyers; these auctions result in _________ prices over time. reverse; lower forward; lower forward; higher reverse; higher

forward; higher