Chapter 5 BCOM 3950
Order from first to last the following steps as they typically occur in developing sound business ideas.
1. identification of questions and problem 2. research to gather information 3. making conclusions or finding solutions
In a business message, ___ words emphasize positive, harmonious relationships and positions.
Constructive
In writing business messages, the planning stage focuses on ensuring excellent
Content
Average and poor business writers are more likely than excellent writers to focus on the ___ stage first
Drafting
Business message readers generally have a better reaction to an author who is seen as
Open to a variety of options and ideas
Which of the following are characteristics of effective and compelling business message frames?
They are memorable, they are appealing
The conclusion of a business message is usually the
call to action
The AIM process includes which of the following steps?
idea development, message structuring, audience analysis
Writers of well-crafted business messages possess the ability to ___ their audience.
influence, understand
When writing a business message, a key component of credibility comes from demonstrating
interest in others
In effective business messages, any analogies should be rooted in
similarities
In terms of tone, which two of the following do readers respond to best?
the projection of positivity, concern for others
An indirect approach is often used for which of the following types of business messages?
to give negative news
When business thinkers are mentally flexible, they possesses the ability to
understand contrasting views
Which of the following are part of clearly understanding the outcome a business professional wants to achieve while developing ideas for a business message?
Achieving balance between ideal outcomes and work relationships, promoting a distinct position based on level of commitment
Which of the following are ways and inexperienced to newcomer can improve a professional reputation?
Ask to take on projects with greater responsibilities, be in attendance at numerous meetings, dress in a manner that reflects the company's corporate culture
Writing effective messages in business helps
Boost Productivity, drive collaboration
Which of the following are aspects of the analysis step of business idea development?
Drawing conclusions, discovering related facts, adapting a position
Framing the primary message involves presenting the message
From an overall theme
Business writers who effectively craft their message do which of the following?
Keep the needs of secondary audience in mind, foresee the reaction of their audience, remember the values of their audience
The underlying, overall message that people get from a business communication is called the ___ message of the communication
Meta
which of the following statements about workplace priorities is not true?
Priorities are more constant than values.
When the writer of a business message gives the impression of having conducted an analysis that was actually completed by another team member, the writer is
Taking credit for the work of others
Readers will usually incorporate a business message containing the repeated use of the we voice as
Team focused
Which of the following are means that business professionals employed to draw out superior ideas?
The draw diagrams, they write out notes, they brainstorm with team members
Templates are used to create a business message for which of the following reasons,
To Define its structures, to organize its appearance
A listener-centered approach to business messages focuses on the input of which of the following?
colleagues, clients
During the planning stage of business message formation, anticipating a reader's reaction is tied to
The ways a reader will think and feel, how the message will affect workplace relationships
as a rule of thumb, what is the minimum time needed to change a professional reputation
6 months
Over the course of many Communications, the last message you send become the basis for
Your reputation
An audience's assessment of a business communication message is largely based on the author's
Credibility
In business messages, a can do attitude has which of the following qualities?
Enthusiasm, confidence, optimism
Knowing which secondary audience might view a business communication, its author might need to
avoid including some confidential content, provide additional background information.
Which of the following are a part of developing the structure of a business message?
finding and framing the primary message, arranging the logic of the primary message
