Chapter 5 BCOM 3950

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Order from first to last the following steps as they typically occur in developing sound business ideas.

1. identification of questions and problem 2. research to gather information 3. making conclusions or finding solutions

In a business message, ___ words emphasize positive, harmonious relationships and positions.

Constructive

In writing business messages, the planning stage focuses on ensuring excellent

Content

Average and poor business writers are more likely than excellent writers to focus on the ___ stage first

Drafting

Business message readers generally have a better reaction to an author who is seen as

Open to a variety of options and ideas

Which of the following are characteristics of effective and compelling business message frames?

They are memorable, they are appealing

The conclusion of a business message is usually the

call to action

The AIM process includes which of the following steps?

idea development, message structuring, audience analysis

Writers of well-crafted business messages possess the ability to ___ their audience.

influence, understand

When writing a business message, a key component of credibility comes from demonstrating

interest in others

In effective business messages, any analogies should be rooted in

similarities

In terms of tone, which two of the following do readers respond to best?

the projection of positivity, concern for others

An indirect approach is often used for which of the following types of business messages?

to give negative news

When business thinkers are mentally flexible, they possesses the ability to

understand contrasting views

Which of the following are part of clearly understanding the outcome a business professional wants to achieve while developing ideas for a business message?

Achieving balance between ideal outcomes and work relationships, promoting a distinct position based on level of commitment

Which of the following are ways and inexperienced to newcomer can improve a professional reputation?

Ask to take on projects with greater responsibilities, be in attendance at numerous meetings, dress in a manner that reflects the company's corporate culture

Writing effective messages in business helps

Boost Productivity, drive collaboration

Which of the following are aspects of the analysis step of business idea development?

Drawing conclusions, discovering related facts, adapting a position

Framing the primary message involves presenting the message

From an overall theme

Business writers who effectively craft their message do which of the following?

Keep the needs of secondary audience in mind, foresee the reaction of their audience, remember the values of their audience

The underlying, overall message that people get from a business communication is called the ___ message of the communication

Meta

which of the following statements about workplace priorities is not true?

Priorities are more constant than values.

When the writer of a business message gives the impression of having conducted an analysis that was actually completed by another team member, the writer is

Taking credit for the work of others

Readers will usually incorporate a business message containing the repeated use of the we voice as

Team focused

Which of the following are means that business professionals employed to draw out superior ideas?

The draw diagrams, they write out notes, they brainstorm with team members

Templates are used to create a business message for which of the following reasons,

To Define its structures, to organize its appearance

A listener-centered approach to business messages focuses on the input of which of the following?

colleagues, clients

During the planning stage of business message formation, anticipating a reader's reaction is tied to

The ways a reader will think and feel, how the message will affect workplace relationships

as a rule of thumb, what is the minimum time needed to change a professional reputation

6 months

Over the course of many Communications, the last message you send become the basis for

Your reputation

An audience's assessment of a business communication message is largely based on the author's

Credibility

In business messages, a can do attitude has which of the following qualities?

Enthusiasm, confidence, optimism

Knowing which secondary audience might view a business communication, its author might need to

avoid including some confidential content, provide additional background information.

Which of the following are a part of developing the structure of a business message?

finding and framing the primary message, arranging the logic of the primary message


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